Online Reviews – 5 Key Factors

Google reviews serve as the modern-day word of mouth for painting contractors. While many painting contractors understand how important reviews are, very few of them ask customers for reviews in a way that can provide the biggest benefit to their business. That...

Google Changes the Game for Painting Contractors to Be Found Online

Google recently made a change in their search engine results pages that could exponentially increase the importance of actively managing your Google Business Profile (formerly known as Google My Business). It’s likely to significantly reward painting contractors who...

Want More Customers? Use Their Preferred Communication Method

With so many different ways to communicate with customers it can be difficult to juggle them all. The good news is that a recent survey sheds some light on how consumers prefer to be able to contact local businesses. The better news may be that the results of the...

Emotional Decisions – The Value of a Proven Process

It’s easy for painting contractors to underestimate the stress and uncertainty that floods the minds of homeowners when it comes to getting their house painted. That’s especially true for experienced painting contractors. You may be in people’s homes, painting every...

Why It’s Best to Invest in Marketing When You Are Really Busy

If you are like most painting contractors, you are as busy with work as you want to be right now. In fact, you might be much busier than you want to be. The last thing on your mind is generating more business. But in reality, times of packed schedules and business...